1 min read
June 30, 2025
Kroger’s retailer media network, Kroger Precision Marketing (KPM), is expanding its offerings with a new in-store digital advertising solution.
Powered by Barrows Connected Store’s technology, digital screens built into integrated fixtures, such as endcaps, ceiling signs and standees, will begin appearing across select Kroger stores, offering brands the opportunity to deliver animated, high-impact content at the point of purchase.
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