According to the latest Consumer Digest from Kroger Precision Marketing, shoppers will approach gift-giving strategically: 49% begin when sales hit, 34% when stores display décor, and 30% when homes are decorated. In terms of how they shop, the majority purchase gifts in-store (55%), while 39% will place an order via delivery and just 4% use curbside pickup.
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The Loyalty Newswire: Kroger Precision Marketing: Thanksgiving Traditions & Trends 2025
December 8, 2025
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