84.51°

Collaborative Cloud

Solve your toughest challenges by applying first-party retail data in a collaborative environment.

Robust first-party data

Use actionable UPC-level data that is prepped, cleaned, and updated weekly.

Flexible data science platform

Build your own code, models, and IP, or use pre-built code and data science packages for a turnkey solution that scales with your needs.

Strategic consulting

Our experts work with your analysts and data scientists to identify solutions to business problems.

Multiple coding languages

Built to accommodate data science teams writing code in Python, SQL, Scala and R, and applying modeling to transaction-level data.

How CPGs are using 84.51° Collaborative Cloud

Advanced analytics

Find answers faster by going beyond descriptive statistics with machine learning and modeling.

Predictive modeling

Use persistent basket data to develop predictive models that forecast shopper behaviors.

Custom
audiences

Activate tailored audiences across KPM’s onsite and offsite media solutions.

With 84.51° Collaborative Cloud, your data science and business teams can identify root causes and solve the problems that matter most. From optimizing assortment to uncovering emerging customer trends, we give you the tools to drive smarter decisions across: assortment, customer trends, omnichannel journeys, pricing & promotion, audience creation, and more.

Kroger Precision Marketing News

See the latest news across our insights, retail media, and loyalty marketing.

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