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See Kroger at CES 2025

January 7 - January 10, 2025

Book a session with Kroger Precision Marketing to build strategies that deliver real results in 2025 and beyond.

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Kroger Precision Marketing (KPM) will be attending CES 2025, and we’re inviting CPG leaders and agencies to connect with our team. Learn how retail data is shaping media planning in 2025 and beyond. As the retail media network built on powerful purchase signals, KPM is helping brands make every ad dollar work harder—driving measurable sales and household growth. We're built to accelerate your brand's growth through smarter audiences, real-time optimizations, and transparent insights that matter. Don’t miss the chance to get your 2025 plans on track with exclusive insights from KPM.

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About Kroger Precision Marketing

Kroger Precision Marketing (KPM) is the retail media business of Kroger designed to make brand advertising more effective by closing the loop between media exposure and store sales. Powered by 84.51˚ data science, and Kroger’s popular loyalty card program, KPM connects consumers to brands through engaging moments that inspire purchasing online or in-store.

About 84.51°

84.51° is a retail data science, insights and media company. We help The Kroger Co., consumer packaged goods companies, agencies, publishers and affiliates create more personalized and valuable experiences for shoppers across the path to purchase.

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