We Grow Brands
Fuel your brand’s growth through Kroger Precision Marketing’s actionable insights, retail media, and loyalty solutions. Guided by Kroger purchase data from over 62 million households, we connect your brand with consumers at the right moments to drive measurable impact.
How do we work with you?
Our connected ecosystem of trusted retail signals and shopper experiences enables brands to:
Plan Confidently
Build strategies on a single source of truth and industry expertise.
Act Precisely
Influence consumers in the moments that matter.
Grow Together
Capture sustainable business impact across the path to purchase.
Kroger Precision Marketing News
See the latest news across our insights, retail media, and loyalty marketing.
Don’t Get Left off the Holiday Table: 4 Ways to Inspire Shoppers this Season
Kroger Precision Marketing Launches Shopping Assistant PLAs (Product Listing Ads)
Kroger’s Christine Foster says more brands are applying retail data to CTV campaign
Kroger Precision Marketing Announces Self-Service Advertising with TikTok
What’s New in the Kroger Ad Platform: New Self-Service Tools That Move Performance Forward
Consumer Digest: Where Shoppers Are Leaning In And Pulling Back This Summer
Client Resources
Certified for Best Practices in Fraud, Malware, and Brand Safety
Kroger Precision Marketing has earned the Trustworthy Accountability Group (TAG) Platinum certification, recognizing excellence in brand safety, ad fraud prevention, and malware protection.
