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The Kroger Ad Platform

Create, manage, and optimize onsite campaigns with ease

The Kroger Ad Platform is your all-in-one self-service tool designed to boost your brand's visibility on Kroger’s eCommerce sites and apps. Build impactful onsite search and display campaigns with customizable features, select relevant audiences, and measure real results— all with minimal effort.

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What you can do with the
Kroger Ad Platform

Get Started Today

We combine data science with real-time sales dashboards, empowering brands to optimize campaigns towards outcomes that matter most: sales and growth. With millions of loyal shoppers visiting Kroger’s digital properties, you’ll always be where it counts most.

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Now available to all advertisers. Join the access list today!

Platform Integrations

For easy activation with other advertising activity, the Kroger Ad Platform is integrated with popular ad management software.

Pacvue

Pacvue is a commerce acceleration platform that integrates retail media, commerce management, and measurement. Their platform drives incrementality, profitability, and market share for brands, transforming insights into actionable recommendations. Supported by a global team of experts, Pacvue serves over 70,000 brands and agencies across the world.

Pacvue
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Skai

Skai is an omnichannel advertising platform that uniquely enables brands and agencies to run unified full-funnel retail media programs. Skai drives impactful results from both onsite and offsite commerce advertising campaigns through interconnected media activation, AI-powered optimization, and comprehensive measurement solutions.

Retail Media News & Insights

Insights, trends and news to help your brand inspire shoppers.